The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Agency Rankings
CP+B / Boulder
Client
Title
Category
Award
Points
Whopper Lust
Agency: CP+B / Boulder
Client: Burger King
Category: Branded Content / Games
Points: 25.0
Pizza Hero
Agency: CP+B / Boulder
Client: Domino's
Category: Mobile Applications/Sites / Branded Games
Points: 5.0
Noodle Theft- Officer Dan
Agency: CP+B / Boulder
Client: Kraft
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Remember Me
Agency: CP+B / Boulder
Client: MetLife Foundation
Category: Branded Content / Online
Points: 5.0
Ted Williams - Fight Hunger
Agency: CP+B / Boulder
Client: Kraft
Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Temptations Sampling Machine
Agency: CP+B / Boulder
Client: JELL-O
Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Whopper Lust
Agency: CP+B / Boulder
Client: Burger King
Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Kraft Mac and Cheese Integrated
Agency: CP+B / Boulder
Client: Kraft
Category: Integrated Branding / Consumer Campaign
Points: 5.0
Temptations Sampling Machine
Agency: CP+B / Boulder
Client: JELL-O
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Times Square Tracker
Agency: CP+B / Boulder
Client: Domino's
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Mac & Cheese TV
Agency: CP+B / Boulder
Client: Kraft
Category: Social Media / Microblogging
Points: 5.0
Pudding Face
Agency: CP+B / Boulder
Client: JELL-O
Category: Social Media / Microblogging
Points: 5.0
Pizza Hero
Agency: CP+B / Boulder
Client: Domino's
Category: Brand Transformation / Single
Points: 5.0
Ted Williams - Fight Hunger
Agency: CP+B / Boulder
Client: Kraft
Category: Brand Transformation / Single
Points: 5.0
Whopper Lust
Agency: CP+B / Boulder
Client: Burger King
Category: Innovation in Branded Content
Points: 5.0
Client:
Burger King
Title:
Whopper Lust
Category:
Branded Content / Games
Award:
2012 Advertising Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Whopper Lust
Category:
Best Brand Channel
Award:
2012 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Domino's
Title:
Pizza Hero
Category:
Mobile Applications/Sites / Branded Games
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Kraft
Title:
Noodle Theft- Officer Dan
Category:
Consumer Television / :30/:25 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
MetLife Foundation
Title:
Remember Me
Category:
Branded Content / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Ubisoft
Title:
Autodance
Category:
Branded Content / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Kraft
Title:
Ted Williams - Fight Hunger
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
JELL-O
Title:
Temptations Sampling Machine
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Whopper Lust
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Kraft
Title:
Kraft Mac and Cheese Integrated
Category:
Integrated Branding / Consumer Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
JELL-O
Title:
Temptations Sampling Machine
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Domino's
Title:
Times Square Tracker
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Kraft
Title:
Mac & Cheese TV
Category:
Social Media / Microblogging
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
JELL-O
Title:
Pudding Face
Category:
Social Media / Microblogging
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Domino's
Title:
Pizza Hero
Category:
Brand Transformation / Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Kraft
Title:
Ted Williams - Fight Hunger
Category:
Brand Transformation / Single
Award:
2012 Interactive Merit Award
Points:
5.0